year : 2023
client : A.N.Y
location : Pavillon Gabriel • Paris
subject : During a three-day VIP event in Paris, Montblanc – Essential Moment presents
the new collection of writing instruments inspired by the Orient Express, showcasing Montblanc’s
exceptional craftsmanship during exclusive dinners and side activities.
The scenography of the gala dinner plunges guests into the heart of the Orient Express train.
A cocktail in the lacquered wood Salon Bar, followed by dinner in the dining car, where the scenery
on either side of each wall scrolls through the windows, following the route of the Orient Express
from Paris to Istanbul.
area : 600 sqm
mission : Global Art Direction • Concept Design • Layouts • 3D model • Graphics • Design Development • Set Up